Is H&M Ethical, Sustainable, or Fast Fashion?

Konstantina Antoniadou
7 min readApr 29, 2023

If you are wondering, “Is H&M ethical”, or, better yet, “Is H&M fast fashion” you are in the right digital place. In this article, we’ll go over the brand’s multiple greenwashing efforts; have a closer look at H&M’s environmental impact and labour conditions as well as share light on the multiple H&M fast fashion pollution issues.

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